YEAH/NAH: LIVE VOTING ON INNER-CITY VITALITY
About The Committee for Brisbane
The Committee for Brisbane is an independent, not-for-profit organisation that is committed to helping shape greater Brisbane as the world’s most liveable place.For more than 60 years, the Committee for Brisbane has been an influential, apolitical organisation that provides strong advocacy in creating a better greater Brisbane. Our forums provide a platform for robust discourse and debate on big ideas and issues to shape a more dynamic and exciting city and region.
Abstract:
The Committee for Brisbane has used YeahNah for two events in the past. Their first use case was during a panel, where they used YeahNah to gain insights into attendees’ views on southeast Queensland’s position in the global digital race. The second event was a members-only panel event focusing on Brisbane hosting the 2032 Olympic Games. They used YeahNah to find out what attendees thought of Brisbane’s cultural life, and if the city was prepared to host international visitors. During these events, attendees would have to complete a YeahNah survey during registration, and all results would be discussed at the end of the panels.
Introduction
Enterprises have utilised the power of YeahNah to efficiently gather information in a quick and easy-to-use way. During events and conferences, Mindhive representatives place phone stands around the venue with the YeahNah survey for attendees to complete, in addition to engaging with attendees to assist them with completing the surveys. The results of the YeahNah surveys are then used in presentations by the enterprise, and documented in their Mindhive report.
Case Study Review
The Committee recently started trialling a live polling app as part of the attendee experience at events – and the response has been encouraging.
At our recent Inner-City Vitality Report launch, guests were invited to be a part of the conversation through the Mindhive app, Yeah/Nah. Mindhive is a CFB Corporate Member.
The Yeah/Nah polling system encourages users to vote by using “Yeah” and “Nah” responses to a series of questions. For the Inner-City Vitality event, guests were polled on their views about Brisbane’s attractiveness to visitors, the future of the city and working from home.
Results
If you could, would you work from home more than you do now? – 71% Yeah
Do you think Brisbane’s CBD is still the “beating heart of the city”? – 70% Yeah
Should we do more to get international students back into Brisbane? – 95% Yeah
Do you feel positive about a vibrant future of Brisbane’s inner city? – 95% Yeah
Do you think Brisbane offers enough attractions to satisfy international visitors – 55% Yeah
Conclusion
Results from YeahNah provides our clients insight into the views and opinions of their users. These results can be used to develop future actions for their business strategy, or highlight gaps within their company framework. This also opens the opportunity for our clients to expand on their YeahNah findings by creating a Mindhive challenge to gain qualitative insight into their results
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